Breakout Session II: Creating Vertical Products

Apr 11, 2017, 10:30 AM
 - 
11:30 AM
Many experts believe that narrow, vertical products - a far cry from a one-size-fits-all general-interest model of the traditional newspaper - are essential for finding new customers and tapping new markets. Explore case studies of successful new news and information products - both print and digital.
  • Rick-Berke

    Rick  Berke 

    Executive Editor, Boston Globe (STAT Medical Vertical)
    Full bio ››
  • james-mcclure

    James  McClure 

    Editor, York Daily Record/York Sunday News
    Full bio ››
  • ted-sickler

    Ted  Sickler 

    Director of Custom Content, LNP Media Group
    Full bio ››