Breakout Session I: Is the Pivot to Video a Trap?

Mar 13, 2018, 9:15 AM
10:00 AM
As newspaper companies rush into video, some leaders—including the President and CEO of the NMA—are raising cautions that the “pivot to video” could be a trap: expensive production, small audiences, disappointing ad revenue and head-on competition with the likes of Google and Facebook. Our panel of experts discuss the pros and cons of video.